We need a TikTok
campaign to go live FAST.

With travel re-opening this summer, we want to take this timely opportunity to move from being a luggage company to an experience-first brand.

Our Answer

We got you. In less than five weeks, we planned and executed a TikTok influencer campaign that broadened Samsonite’s creator verticals from just travel creators to magicians, artists, ASMR, health & wellness, students

30 Creators,
Multiple Verticals

Travel
health & wellness
students
Corporate America
Magicians/Transitions
artists/asmr
16,484 hours
of watch time
5.4 million
views
$1.3 million
earned media value

"Not only was it timely, it helped establish Samsonite's #bemoved branding on TikTok by thoughtfully engaging different influencer verticals and sharing their perspectives on how travel moves them."

Sarah Fish, Samsonite

Be the next success story

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